GREENSBORO (August 12, 2016) – Jennifer Williams, who has served as the associate athletics director for development for North Carolina A&T athletics as well as executive director for the Aggie Athletic Foundation for four years, has resigned effective immediately. Williams will take over as the deputy athletics director at Alabama State.
“I would like to thank my Aggie family for a wonderful four years,” said Williams. “The decision to resign was bittersweet, but I could not turn down an opportunity to advance professionally in the field I love. NC A&T is a special place, and I will always hold my experiences and the relationships built close to my heart.”
Under Williams, Aggie Athletics was able to consolidate various fundraising efforts for athletics under the umbrella of the AAF. Those efforts helped the official fundraising arm of Aggie Athletics raise more than $500,000 in donor contributions for two consecutive years. Donor support increased by 16.5 percent, and the AAF exceeded their donor-revenue goal three consecutive years.
Williams’ primary duties consisted of strategically implementing plans to maximize fundraising efforts for the athletic department; securing annual, major, and endowed gifts; and branding the AAF through various forms of media. Williams also served as the liaison between IMG sports properties and has oversight of the NC A&T Marketing Department. The AAF boast of more than 800 members, and has been recognized as a model booster organization by the Council for Advancement and Support of Education (CAE) and the Mid-Eastern Athletic Conference (MEAC).